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WordPress SEO – Some Simple Tips for better SEO

WordPress SEO – Some Simple Tips for better SEO

WordPress & SEO

I just learned of something WordPress SEO related which might be hampering your attempts to get good levels of traffic to your site if you are using WordPress. This is a great WordPress SEO tip.

One of the best things about WordPress is that you can add a category or two to your post. It turns out that listing your blog post under more than one category might be considered as duplicate content in Googles eyes and your site may be penalised.

I will be posting under only 1 category for a while to see if this helps with the site traffic / SEO on the site.

Any comments – please add them below to discuss the search tricks you use for WordPress SEO. I am trying this on this site, shanemcdonald.ie and hopefully, it will help my SEO efforts.

Also, if you are adding Tags to your site and you have tags which only have one or two posts this could cause issues also. Consider this, your site has 300 posts and you have a blog post with a recipe and a WordPress tag called ‘recipe’. If this tag has never been used on your site apart from this one time, then this tag remains with 1 post attached to it. This doesn’t really have any real impact on your site’s SEO. Perhaps a better approach might be to add this into a tag such as ‘Lifestyle’ or ‘Food’ which might have a higher post count.

If you are working on your WordPress sites SEO then you should also consider SEO plugins such as Yoast or the All in One SEO plugin. I have used both plugins but I can tell you that Yoast works a bit better for my 3 sites. Yoast SEO plugin for WordPress also connects to Google Search Console. As a result, your WordPress SEO can benefit from things like Google and Bing Authentication and also notifications about soft 404 errors and much more.

One final SEO tip for WordPress users is to install caching and speed optimisation plugins. Take a read of this blog post ‘How to setup WordPress caching and image optimisation your website‘.  I saw an improvement in Bounce Rate reduction and also organic SEO visits. Search Engine Optimisation is an ongoing thing for bloggers and website owners and WordPress has many features to take the pain out of this for you.

If you have any comments on website or WordPress SEO Tips please leave a comment below. 

Google to launch Google Operating System : Chrome OS

Google to launch Google Operating System : Chrome OS

Google is set to launch an Operating System, to compete against Microsoft Windows, promising a lightweight but fast operating system called Chrome OS which will allow for speedy access to the internet and to be virus free.

google-versus-windowsWindows (Microsofts operating system) runs about 91% of the world’s personal computers and this threat from Google should not be taken lightly.

Google ìs promising a change to PC frustration and an end to conflicts and slow PCs. Also with the drop in PC sales and increase in smartphones a Google Operating System seems very apt and timely.

Windows Vista was never really the best and Windows 7, which is due to go on sale this autumn is considered a Windows Vista Replacement. However, Google is unlikely to charge for the new Chrome Operating System. Why would they do this? Well the more people using a Google Os means more people using their services, such as search, email, photo galleries and you tube videos…. this means a better market awareness and better revenue long term for Google.

Google has a reputation in having some of the best software on the market so the new Chrome OS will probably be very good when launched. However, all that said, if you like Microsoft Flight Sim or using MS Word or even Adobe Illustrator, you will probably not be able to use this on the new operating system. Compatibility will be an issue.

The Chrome Operating System is due for release in summer 2010 and will use parts of the open source Linux operating system kernel. As a result, those on Linux may be able to get a version which would run on a Linux platform … we’ll have to wait and see on that one.

It will be interesting to see if the cut Google makes on the market is just a graze or a deep near fatal wound to Microsofts dominance.

Check your access logs

Check your access logs

A lot happens on your web server that you don’t know about. I just checked my server logs and saw many many entries of attempted access to the following areas of my site;

www.shanemcdonald.org/administrator

www.shanemcdonald.org/control-panel

www.shanemcdonald.org/CMS

These pages don’t exist and never existed so I think these are probably hackers were trying to find out a way into the site. If you have coded your site yourself you should be aware that some attempts may be made as part of an SQL Injection or Brute Force attack on your system.

The IPs on this occasion were from Norway, Russia, Ukraine, USA and a few Asian IPs.

It is through the error log (one of the many server logs recorded by your site) that I could see these items. I actually blocked one IP Address because there were so many attempted accesses from that IP. By sealing off all potential acces points you can protect your website.

Also, check your PHP code – ensure you don’t automatically register variables, check all form submissions and anything that interacts with your database.

I have seen some websites out there (businesses) which have body text, and slap bang in the middle of the text links to Crack websites or Adult sites. I believe these sites have been compromised by poorly secured web servers (of which I have had a few) and poorly coded websites which have PHP or asp code.

Since I moved web servers I have been trying to bring the site back up the Google rankings and also re-develop the site, mainly since I had not added much to the site in the past few months.

It will be interesting to see how long it takes after 20th April (when I made the changes in line with the Google Webmaster Guidelines) to get re-listed highly on the world most popular Search Engine.

 

This is an old post which was originally on my old shanemcdonald.org site and now resides here on shanemcdonald.ie