In today’s visually driven world, tutorial explainer videos have emerged as a dominant force on platforms like YouTube. I myself do a few of these with my Queen Site and the How to Play Queen series of Queen Piano Tutorials. These concise tutorials, often animated or screen-recorded videos break down complex topics into easily digestible steps, offering immediate value to viewers. For me, I use a piece to camera and also a top down view of my hands as I play the songs with the chords displayed on screen. These videos and their widespread success isn’t by chance; it’s a testament to their inherent effectiveness in a fast-paced digital landscape.
Creating a compelling tutorial explainer video begins with understanding your audience and their pain points. What problem are you solving? What skill are you teaching? My videos solve the visitors query on How to play a specific Queen song on piano. If you are trying to create a video like this then you need to research popular queries, community forums, and even your own audience’s questions to identify genuine needs. Once you have a clear topic, craft a meticulous script. This is the backbone of your video. Keep language simple, avoid jargon, and maintain a friendly, engaging tone. Visualize each step as you write, integrating visual cues into your script.
Next, develop a storyboard. This visual roadmap outlines each scene, detailing what will be shown on screen and what will be narrated. Whether it’s simple sketches or screenshots for a screencast, a storyboard ensures a logical flow and helps maintain visual consistency. The hardest part for me is explaining the video, I have tried scripts but I feel the free flowing natural chat is best for me. Everyeone will find their favourite format.
For production, select the right tools. A quality microphone is crucial for clear audio, which is paramount in a tutorial. Depending on your content, you might need screen recording software (e.g., Camtasia, OBS Studio), animation tools (e.g., After Effects, Powtoon, Canva), or even a camera for live-action demonstrations. Focus on clear visuals, good lighting, and a non-distracting background. Finally, edit your video to remove pauses, add relevant graphics, background music, and a strong call to action. I use Final Cut Pro with a Canon DSLR and a USB Microphone for my videos combined with a ring light for extra lighting where needed.
So, why are these explainer/tutorial videos so successful on YouTube? Primarily, they deliver information efficiently and effectively. Our brains process visuals significantly faster than text, and explainer videos combine visual and auditory learning, enhancing comprehension and retention. They solve immediate problems, providing quick, step-by-step solutions that empower viewers to learn and apply new knowledge or skills. This direct utility fosters engagement and builds trust.
Furthermore, tutorial explainer videos are highly shareable and boost engagement. Their concise nature makes them appealing for busy viewers, and a well-made video is more likely to be shared across social media, expanding its reach. From a strategic perspective, they also improve search engine rankings. YouTube, being a Google-owned platform, favours video content, and a well-optimized tutorial can significantly increase discoverability. Ultimately, these videos satisfy a fundamental human need for learning and problem-solving in a format that is both accessible and highly engaging.
If you are going to Create Tutorial Explainer Videos then I wish you the very best of luck but don’t leave it to luck – plan and prepare and you should do well.
You must be logged in to post a comment.