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Shane McDonald

Experienced digital marketer with over 21 years experience in programming and online technologies

What I Do

My background is in Software Development in C programming for mobile phone billing agents. Later I transitioned to developing e-commerce websites in PHP/MySQL, working for myself for just over 5 years.

I now work for a major leisure brand as E-Commerce Manager working on everything from PPC and paid search to website development and SEO.

I work with a variety of technologies and systems, everything from PHP, Javascript, HTML to software such as Adobe Illustrator, Photoshop and Dreamweaver.

Follow Shane McDonald on Twitter on @MrShaneMcdonald and @ShanesPhoto

  • Graphic Design 86%
  • Internet Marketing 95%
  • Social Media 95%
  • E-Commerce Systems Development 90%
  • Photography 93%


  • Web Development
  • Social Media & Community
  • Email Marketing
  • Blogging


  • Social Media Strategy
  • Graphic Design
  • Google Analytics


  • E-Commerce Strategy
  • Search Engine Optimisation
  • PPC / Paid Search (Google/BING)
  • Video / Photography Production

Dedicated IT Professional

Shane McDonald

Dedicated IT professional with over 18 years experience in software development, programming and web design, in sectors including leisure, telecoms, print media, and creation of bespoke on-line services.

Comprehensive business / technical skillset with strong communication and analytical skills. This combined with a proven track record of over 120 projects and 75 websites completed over the past 13 years.